On India-Pak Match Day, 100 Mn Users Tuned Into Hotstar
New Delhi: The day of the India-Pakistan clash at the ICC Cricket World Cup 2019 on June 16 helped streaming giant Hotstar record 100 million active users -- its largest ever single day reach.
As much as 66 per cent of Hotstar's reach was witnessed from towns beyond the big metros, according to a company statement.
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